COVID-19 Vaccine Communications Toolkit

We’ve updated our vaccine toolkit! Now you can easily search for the types of resources you need by clicking on the filter options below.

Refer to this User Guide for an explanation of each toolkit material type and suggestions for how to use them.

You can download a Brand and Style Guide for Vaccinate WA in English and Spanish. Logo files are available upon request.

The Washington State Department of Health recognizes that the COVID-19 pandemic has impacted everyone but has not impacted everyone equally. Access resources for communities that may be disproportionately impacted by COVID-19 and strategies for equitable COVID-19 vaccine distribution.

Campaign Brand
Outreach Purpose
Media Type
Title Partner Toolkit Language Media Type Outreach Purpose Campaign Brand Date Added/Updated Download File
School Testing Swahili Social media Other related COVID-19 prevention COVID-19 Testing Download
Social Norm Tigrinya Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Arabic Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Japanese Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Oromo Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Telugu Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Urdu Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Burmese Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Lao Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Tagalog Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Thai Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Amharic Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm German Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Nepali Social media Help overcome vaccine hesitancy Life After Vaccine Download
Social Norm Tamil Social media Help overcome vaccine hesitancy Life After Vaccine Download
Pfizer 12+ Approval Russian Newsletters & articles Education about the COVID-19 vaccines About COVID-19 Vaccines Download
School Testing Chinese, Traditional Social media Other related COVID-19 prevention COVID-19 Testing Download
Vaccination for Immunocompromised Ukrainian Newsletters & articles Education about the COVID-19 vaccines, Help overcome vaccine hesitancy About COVID-19 Vaccines Download
School Testing Khmer Social media Other related COVID-19 prevention COVID-19 Testing Download
COVID-19 History Ukrainian Newsletters & articles Education about the COVID-19 vaccines About COVID-19 Vaccines Download
School Testing Punjabi Social media Other related COVID-19 prevention COVID-19 Testing Download
Vaccination Facts Russian Newsletters & articles Education about the COVID-19 vaccines About COVID-19 Vaccines Download
School Testing Ukrainian Social media Other related COVID-19 prevention COVID-19 Testing Download
Immigrants' Rights Ukrainian Newsletters & articles Education about the COVID-19 vaccines, Promote vaccine appointments and clinics About COVID-19 Vaccines Download
School Testing Spanish Radio Other related COVID-19 prevention COVID-19 Testing Download